Angie Schmucker

Why thanking donors matters During our recent “Year-Round Fundraiser” class sessions, we discussed how vital it is to communicate with donors, volunteers and friends of your nonprofit beyond fundraising appeals . The last thing you want to hear is: “Gee, I only hear from you when you need money.” Your e-newsletter and social media are great, but they can feel like mass communication and often make people feel like they are only being contacted for money. Throughout the year, people want...

Giving Tuesday has come and gone and by now your numbers are in. Did you do well? Did you expect miracles like I mention in this video ? For Giving Tuesday to be anything other than a kick-off to the end-of-year giving season, you have to really work it. This means working your database all year by building relationships and communicating about things besides asking for money. This means marketing your organization and prioritizing messages about philanthropy’s role in the organization. And...

Whether you’re new to a nonprofit board or looking to sharpen your leadership skills, understanding what’s expected of you is key. Board...